There is one thing that continues to irritate me, especially given the day and age we live in and the technology we all have available to us, it’s the fact that so many businesses maintain ignorant to the benefits of having a presence on the web.

I come accross it all the time, a big portion of where I do my information search before making a purchase decision is on the Internet. Because of this I find it really frustrating when businesses either have absolutely no presence on the web or they have a very poor website with so little information they needn’t have bothered.

I really feel that as the younger generations such as Gen Y and the up and coming Gen Z’s become more and more prominent in the market place if businesses want to keep attracting these kind of people they will have to get their act together. I understand that to have a fully fledged website is sometimes very expensive if you don’t have the knowledge of how to build one yourself, but what about all of these great free alternatives?!? Twitter, Facebook or any free kind of blogging software, or very inexpensive solutions like Squarespace which allow you to easily build very pro looking pages with very little hassle!

It just dumbfounds me that these business owners or managers are willing to let opportunities just go past and miss out on making that extra all important dollar just because they couldn’t be bothered to spend a little time in building a place for themselves on the internet.